CompanyYo-yo BrandEst. 2017
Thesis Yoyos
Thesis Yoyos was founded in 2017 by Shivum Berry in Irvine, California. Built around elevated presentation — premium packaging, minimalist aesthetics, and accessories — the brand set out to deliver boutique yoyo quality without boutique pricing. Thesis built its identity around detail-oriented design philosophy rather than spec saturation, and became widely recognized through the Serenade, a Colin Nguyen signature Delrin that rivaled bimetals at its price point, and the SynThesis / HypoThesis / AnTiThesis naming arc that ran from the brand’s debut mono-metal through its titanium flagship.