CompanyYo-yo BrandEst. 2008
Ioiô Fênix
Ioiô Fênix (Portuguese: “Phoenix Yo-Yo”) is the leading manufacturer of plastic yo-yos in Latin America, founded in Brazil around 2008 and based in Arujá, São Paulo. The company produces entry-level through professional-grade yo-yos and sponsors promotional events and school yo-yo campaigns throughout Brazil. In 2011–2012, Fênix launched Brazilian Yoyo as its high-end aluminum competition division, releasing machined throws that reached international markets. The company also produces spinning tops under the Fênix brand and has collaborated with Brazilian street artist and yo-yo player Titi Freak on limited-edition colorways.