CompanyYo-yo BrandEst. 2022
W1LD
W1LD — short for Worldwide 1nnovative Leading Design — is a Chinese competitive yo-yo brand founded in 2022 by Yang Chen, a three-time China National Champion. The brand draws its identity from nature and wilderness, launching seasonal limited colorways inspired by the four seasons. W1LD fields an international competition team and focuses on wide, competition-oriented designs spanning 1A and 4A play. The flagship w!ld debuted at the 2023 World Championships, where all three W1LD team members competed in the 1A division.
