CompanyYo-yo BrandEst. 2019
SENSE YOYO
SENSE YOYO is a China-based yo-yo brand founded by Yiwen Li and Jiale Tong, originally launched in November 2019 as YoYoPalace (YYP) with the competition-oriented “Code” model. The brand rebranded to SENSE around 2021–2022, with the Mimic model marking the transition (“YYP’s last farewell, SENSE’s first greeting”). SENSE sponsors a roster of competitive throwers across Asia with signature models, including Jihoo Lee (South Korea, formerly — later moved to C3yoyodesign), Ahmad Kharisma (Indonesia), Quoc Anh (Vietnam), and twins Qin Ruiwen / Qin Ruian (China). The brand has no standalone official website and sells exclusively through third-party retailers including Yo-Yo Store Rewind, YoYoSam, and Spinkult.