CompanyYo-yo Brand
Novastage
Novastage is a Chinese yo-yo brand whose models reached Western and Japanese retailers in 2026. Retailers describe a line themed on the Investiture of the Gods, including the Nezha, a signature yo-yo of the Chinese champion Zhu Hang Feng, as well as the Daji and Yang Jian. It appears to be related to YoYo Empire, but that link is unproven. Its history is not independently documented.